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As seen in CRN, 20 August, 2007

Knowledgeone looks to the channel

Software vendor plans to partner with local distributors and resellers

Written by Helen Frost

Looking to the channel for expansion, Knowledgeone Corporation has a new product and is looking for Australian distributors and resellers to partner. After selling direct for 23 years, the vendor has spent five years refining its aptly-named product Knowledgeone, rolled it out to 400 clients worldwide and is ready to unveil it to the channel with proven case studies in hand.

Based on Microsoft.net, the generic application solution is touted by Knowledgeone CEO Frank McKenna as a new genre of product that you can run multiple business applications on concurrently such as an asset management system, human resource management system and CRM system, to name a few.

At the basic level, the software vendor will provide partners with leads as well as reference sites. There is also a 1800 help service phone number set up so the vendor can take the technical support to allow resellers more time to concentrate on selling. McKenna said the company does one thing differently to other vendors, "We take away the pain."

"One of the biggest advantages of this product to a solution provider is it is really a pre-written system with most of the hard work done. They can take our system as an 80 percent solution and they can implement a solution for their customer at a fraction of the time, a fraction of the cost," said McKenna.

Flexibility is the key message from Knowledgeone. Not only is the Australian company looking to be easy to work with, but states the product is, too.

"One of the reasons it is significantly different from any product on the market is that we provide standard tools so the systems integrator can change any part of it. They can change the data model, or they can change any report or any business process," explained McKenna.

"It's about being easy to do business with and that's the kind of model we are tying to promote. It' s about how you want to work and we will come up an agreement that incorporates your preferred way of working with us. Resellers' objectives include making a healthy margin from the software and to make significant margins from their services."

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